What is the True Story Behind the Big Company Brand Name or Logo?

What is the True Story Behind the Big Company Brand Name or Logo?

Most Big Company Brand Name today use a logo or corporate brand that represents a particular corporate identity. It may use that logo to reinforce what that brand stands for. Companies may have logos that are based on historical facts or mythical concepts.

Big Company Brand Names: Myth or Mythology?

Often the name of a company or brand has come to represent the entire organization. Companies must be careful to avoid that when naming their organizations. The best logos or brands will serve to reinforce the values of the company and its employees.

The question here is not whether or not a company has a logo. The important question is, what is the true story behind the brand?

Myth or Mythology

The industry that dominates today’s market is an industry based on myth. The logo associated with a brand is a myth. Some companies have logos that make them appear more mythical. That is because those logos tend to focus on the products or services of a company.  The logo creates a corporate image that is larger than life and makes the myth of the brand.

Employees of the company are often unaware that their company’s logo has come to represent the mythical image of the company. That image does not stand up to the light of day.

Instead, it has been shaped by the idealism of those who work in the company. The logo has been created to create a myth. The mythology is created to reinforce a corporate image. Certain myths may reflect a specific image of a brand in the minds of those who work in the company.

Businesses can easily create their mythical image that employees will accept and act upon as true. The myth is more beneficial to the company because it makes employees feel good about working. 

The myth is a tool for self-promotion. It is self-fulfilling. Employees accept the myth as true because it is not open to question.

The True Story Behind the Big Company Brand Name Logo

  • The truth is a myth that promotes a corporate image. It is the same myth that has created logos that make the companies appear mythical. 
  • The logos created are a myth. 
  • The myth has created the symbol for the company goes back to the corporate myth of the company. 
  • The myth that has been created reflects the image of the organization. That image has been shaped by the desire of the organization to create a mythical appearance. 
  • The myth has been created by those who work within the organization to develop a more mythic image. 
  • represents a particular image that is a reflection of the organization, which goes beyond the boundaries of the organization.

The myth goes beyond the boundaries of the company and creates images that are permanent. It holds the company together and becomes the image of the company and takes on a life of its own and is bigger than the organization itself. It may be the image of a company or brand that captures the imagination of consumers. That image becomes the true story that is behind the logo or brand.

Most big company brand name have created logos that portray the myth. 

A company needs to know the true story behind its logo. In most cases, a company has a corporate myth. The myth represents an image of a company that is larger than life. It is an image that has become the way a company describes itself to the public.

It is sometimes created to promote a feeling of happiness within the organization and goes beyond the boundaries of the organization and creates a lasting impression.

Why has company indeed come to represent a myth?

The company has indeed come to represent a myth because

  • The myth may be helpful as a way for the company to inspire employees. That myth may be used to promote the corporate image. 
  • The myth may also encourage employees to act in ways that appear to match what the company believes and stands for.
  • That image of the brand creates a more prominent myth than life and may take on a life of its own. 

If the myth is big enough and influential enough, it will become an image taken on by the public. Those involved in the myth become the true story behind the logo, which may become a permanent image that can become a big part of the corporation. It is big enough to create a logo that is the biggest globally and enough to associate with a meaningful brand.

That logo becomes the myth that becomes the company. The logo represents the myth that the company created to make itself appear larger than life. The logo becomes a corporate myth. It is part of the that Cannot break.

An employee of the company may not be aware of the myth may not understand its creation.

That permanent image will become a symbol that the public will be familiar with. That symbol represents the myth that the company is creating and becomes an image that is part of public awareness. 

The public views that image as part of the corporate brand and accepts it as part of the corporate mythology. That image is a big part of the corporate brand. It is part of a permanent image.

Some companies have created logos that capture the image that the company made to create a myth. That myth has built the company. That logo becomes part of a permanent image and the corporate brand.

In Crux:

It is not unusual for that logo to become a company logo that is the biggest in the world. That logo creates a myth that it is the biggest in the world. The logo is a big part of that myth. That logo becomes part of the myth that has become the corporate brand. That image becomes a company myth and has become part of the corporate brand. That image becomes a big part of the corporate brand and the corporate mythology.

The myth becomes the company logo. That logo becomes part of a corporate myth and mythology. The corporate myth is big enough to be the biggest myth in the world. The company is big.